Keyword Planner
Keyword Planner is a free AdWords tool for new or experienced advertisers that’s like a workshop for building new search network campaigns or expanding existing ones. You can search for keyword and ad group ideas, see how a list of keywords might perform, and even create a new keyword list by multiplying several lists of keywords together.Use statistics like search volume to help you decide which keywords to use for a new or existing campaign. Get forecasts, like predicted clicks and estimated conversions, to get an idea of how a list of keywords might perform for a given bid and budget. These forecasts can also help guide your decision on which bids and budgets to set. For our contact lens business, we use google planner to find new keyword ideas for our search network campaigns. From this we can do marketing for our products.
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